This policy is based on the browser-side behaviour implemented in the supplied static pages and bespoke WordPress templates. Hosting, security or caching services can change HTTP response headers after deployment, so the live site should be rechecked whenever its hosting or plugins change.
1. Scope
This policy applies to stringerseo.co.uk, including its static marketing pages and guides or articles rendered by WordPress. A cookie is a small text file stored by your browser. This policy also covers similar browser storage, including local storage, and explains when pages make requests to third-party services.
The supplied public-page code does not implement shopping-cart, advertising, remarketing, Burst Statistics, LiteSpeed or Complianz cookies. Those services are therefore not listed as active on the public site.
2. Storage we use
| Name | Type and provider | Purpose | When used | Duration |
|---|---|---|---|---|
stringerseo_analytics_consent_v1 | First-party local storage; STRINGERSEO | Records whether analytics was accepted or rejected, together with a version number and update time, so the choice can be respected on later pages. | Created when you accept or reject analytics. | No automatic expiry; retained until you change the choice or clear browser storage. |
_ga | First-party cookie; Google Analytics | Distinguishes users for website measurement. | Only after you select “Accept analytics”. | Google’s default is 2 years, subject to browser limits and any Analytics configuration changes. |
_ga_* | First-party cookie; Google Analytics | Persists session state for the site’s GA4 measurement property. | Only after you select “Accept analytics”. | Google’s default is 2 years, subject to browser limits and any Analytics configuration changes. |
3. Google Analytics
The site uses Google Analytics 4 measurement ID G-R4818JT8KP. Analytics, advertising storage, advertising user data and advertising personalisation are denied by default. The Google tag is not requested from googletagmanager.com unless you accept analytics.
If you accept, the browser loads the Google tag and sends measurement data to Google. Google may process information such as the pages viewed, approximate location derived from an IP address, device and browser information, referrer information and interaction events. The supplied implementation grants analytics storage only; its advertising-related consent settings remain denied.
If you reject analytics or later withdraw consent, the site keeps a “denied” choice in local storage and attempts to remove visible _ga and _ga_* cookies for the current STRINGERSEO domain. See Google’s GA4 cookie information and Privacy Policy.
4. Google Maps and embedded content
The location pages and SEO consultants page contain lazy-loaded Google Maps frames. When a map loads, your browser connects directly to Google. Google receives the HTTP request and may process your IP address, device information and other data, and may read or set its own cookies under its policies. This map request is separate from the site’s analytics choice.
WordPress article content may also include media embedded from another provider. When an embedded item loads, that provider receives the request and applies its own privacy and cookie terms. Ordinary external links do not send a request to the destination merely because the link appears on a page; the destination is contacted when you follow the link.
5. WordPress
The bespoke WordPress templates use local site assets and server-side WordPress functions to render public guides and articles. They do not add a separate public visitor cookie.
WordPress can set authentication and preference cookies for authorised users who visit the login or administration area. These can include wordpress_test_cookie, wordpress_logged_in_*, wordpress_sec_*, wp-settings-* and wp-settings-time-*. They are required for login security and administration and are not required to read the public website. Their duration depends on the cookie and login settings. See the WordPress cookie documentation.
6. Managing your choice
You can accept or reject analytics in the consent notice. You can revisit that choice at any time by selecting in the site footer or on this page.
You can also delete cookies and local storage or block them in your browser settings. Blocking analytics does not prevent you from reading the public pages. Blocking third-party content may prevent maps or other embeds from displaying.
7. Your rights
Where information collected through these technologies is personal data, UK data-protection law may give you rights including access, correction, erasure, restriction and objection, depending on the circumstances. You can also complain to the Information Commissioner’s Office.
8. Contact
STRINGERSEO LIMITED is the operator of this website. Company number: 12087401. Registered office: Hallam Way, Whitehills Business Park, Blackpool, FY4 5FS, England.
For a privacy or cookie question, use the contact page.